Christof Classen, founder of HEADLIGHT Marketing & Kommunikation did his degree in business administration at the University of Applied Sciences in Mainz and, at the same time, graduated as a state-certified communications specialist at the AMK in Frankfurt. After that, he worked, among other things, as a marketing manager at some well-known companies. With more than 20 years of experience in marketing with market leaders from the toy industry, publishing and wholesale of mobile devices, Mr. Classen brings with him extensive know-how in the field of branding, branding, licensing and design.
Nobody can fool him in the area of social media and search engine marketing. Roberto Festoso is our man when it comes to conversions, retargeting and Facebook pixels. He takes care of the planning and implementation of online marketing measures (optimization of advertising campaigns in the field of SEO, SEA, SEM, Facebook & Instagram), the establishment of sales funnels & email campaigns, as well as the development and implementation of online marketing strategies. As a freelancer, he actively supports the business of HEADLIGHT-Marketing.
Marion Bischoff has been working as an author, speaker and editor for several years. She has published several novels and writes advertising texts for well-known tour operators and sports service providers, among others. She also works for various educational specialist publishers and works as a freelance editor for Klett Kita GmbH.
As a cooperation partner she is supporting HEADLIGHT-Marketing with the development of websites, copy text, company names and slogans.